• The Alliance Defending Freedom (ADF), a conservative legal group, met with Disney officials to address concerns over the company’s past involvement in GARM (Global Alliance for Responsible Media), an initiative accused of demonetizing right-of-center news outlets.
• ADF, representing Disney shareholders, asked the company to commit to not engaging in political censorship and to issue a public statement affirming its commitment to viewpoint diversity, which Disney declined.
• Disney, under CEO Bob Iger, has previously stated its intention to move away from political involvement, but the ADF argues the company still has a long way to go in restoring trust.
• The ADF and its partners have filed over 50 resolutions on issues such as de-platforming and diversity, equity and inclusion mandates and will continue to advocate for transparency at Disney.
• The dissolution of GARM by the World Federation of Advertisers in August has raised concerns that companies might continue to pursue similar goals by using politics as a factor in their advertising spending.

The conservative legal group Alliance Defending Freedom (ADF) pressed Disney to commit to not engaging in political censorship, particularly as it relates to the company’s past involvement with the Global Alliance for Responsible Media (GARM). GARM was an initiative that aimed to promote “brand safety” but ended up demonetizing right-of-center news outlets and platforms.

The ADF, representing Disney shareholders, met with Disney officials on Tuesday, Jan. 14, to address concerns over the company’s past participation in GARM. The organization expressed worries that companies like Disney might continue to pursue GARM’s agenda using their advertising dollars to suppress disfavored political and religious speech.

Michael Ross, ADF legal counsel, stated that Disney’s representatives refused to comment on the company’s involvement in GARM’s censorship efforts, even when presented with clear evidence. The ADF also asked Disney to issue a public statement affirming its commitment to viewpoint diversity, which Disney declined to do, citing it as not being in their best interest.

“Disney stated that they were primarily concerned with their main business, which is telling excellent stories. We encouraged them that, as customers and shareholders, we shared those goals as well. Alliance Defending Freedom, as well as our partners at Bowyer Research and Patron Partners, will continue to advocate for needed transparency for Disney’s customers and shareholders through continued meetings,” Ross said.

Under CEO Bob Iger, Disney has previously stated his intention to move away from political involvement. However, the ADF, which has 15 Supreme Court wins under its belt, argues that the company has a long way to go in restoring trust among the American people.

The ADF, along with partners Bowyer Research and Patron Partners, has been challenging corporations on issues like the de-banking of conservative entities and the spread of diversity, equity and inclusion mandates. Jeremy Tedesco, ADF senior vice president of corporate engagement, said that the organization has filed over 50 resolutions on issues such as de-platforming and DEI in vendor contracts. (Related: Winning a battle in the war on censorship: Facebook scraps “fact-checkers.”)

Disney agreed to the meeting in exchange for the withdrawal of a proposed shareholder resolution requiring the company to report back on how it oversees risks related to discrimination against ad buyers and sellers based on their political or religious status or views.

Disney’s shift away from GARM raises concerns as ADF pushes for more transparency

The World Federation of Advertisers dissolved GARM in August, citing the initiative’s misconstrued efforts to help advertisers avoid “harmful and illegal content.”

However, the ADF fears that companies will continue to pursue GARM’s goals by using politics as a factor in their advertising spending.

Under Iger’s leadership, Disney has sought to return its focus to entertainment after criticism of its LGBTQ activism. For example, the company recently removed a transgender storyline from its upcoming Pixar animated series “Win or Lose,” stating that it recognizes many parents would prefer to discuss certain subjects with their children on their terms and timelines.

“When it comes to animated content for a younger audience, we recognize that many parents would prefer to discuss certain subjects with their children on their own terms and timeline,” a Disney spokesperson said.

The ADF and its partners will continue to advocate for transparency at Disney through further meetings, aiming for the company to enact policies and procedures that prevent future involvement in censorship initiatives like GARM.

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Sources include:

ReclaimtheNet.org

WashingtonTimes.com

Brighteon.com